As the “World’s Largest Professional Network,” many people are under the impression that LinkedIn is only beneficial when searching for a job. While this is a great time to turn your attention to the service, there are other situations in which you should do the same.
Here are three reasons to use LinkedIn, even if you have a job you plan on keeping well into the future:
- The future is unclear. Just because you have a job now doesn’t mean this will always be the case. You never know when something could change and you find yourself searching for another position.
The more connections you build now the more people you can reach out to for help in the future. With hundreds of millions of users, pushing your network to 500 or more connections is not nearly as challenging as it sounds.
In short, you should continue to grow your network, no matter what it takes, even when you are happily employed.
- To make business connections. LinkedIn is a great way to find a job. It is also an excellent way to network with potential clients and partners.
For example, many insurance sales people use LinkedIn to connect with people who may be interested in their products and services. There are a variety of ways they do so, from joining groups to creating updates and much more.
LinkedIn marketing is big business, so you may want to look into how this could benefit you in your current position.
- To stay current with your industry. Regardless of your industry, you know there is always something going on. From breaking news to people sharing tips and advice, you want to stay current with all this information.
What better way to do so than on LinkedIn? In addition to joining groups, you should read articles and updates shared by your connections.
Tip: don’t shy away from giving back to your audience. There are people out there, your connections in particular, who want to hear what you have to say on certain subjects.
LinkedIn is the number one professional networking site in the world, with more than 300 million users and roughly 5,400 employees.
Even if you have a job, one that you want to keep for as long as possible, you should take the time to create a killer LinkedIn profile. From there, you can connect with others and stay current with your industry.